Avlot Media — Agency Site + Lead System
Avlot Media
A sharp agency website built to communicate outcomes, showcase proof, and convert visitors into booked calls — without feeling like a brochure.
What we shipped
Agency sites fail when they list services and hope people trust them. We flipped the structure: outcomes first, proof second, process third — then an obvious CTA.
We also made the layout scalable, so new work and pages can be published fast without breaking the design system.
Positioning
We framed the offer around business outcomes and who it’s for — not a menu of deliverables. This improves fit and lead quality.
- Outcome-led headlines
- Clear “who it’s for”
- Reduced choice overload
Proof & case studies
Proof blocks are placed where users typically hesitate. Case studies are structured to show context → solution → results.
- Case study structure
- Testimonials/reviews
- Trust cues integrated into flow
Lead capture system
We made conversion frictionless: one primary CTA and secondary options for users who want to talk now (call/WhatsApp).
- CTA hierarchy
- Fast contact paths
- Tracking-ready events
Real UI previews
A few key screens that show how the system actually feels.
Tools & tech
Chosen for speed, maintainability, and SEO.
Results focus
What we optimized for (and what we measure after launch).
- Higher-quality leads via clearer positioning and “who it’s for” framing
- More actions via single primary CTA and reduced distractions
- Scalable publishing system for consistent new pages/case studies
- Proof integrated into the decision path (not tucked away)